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Prime Protein

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  • The original beef protein powder, packed with 21g of complete protein, plus naturally occurring collagen and gelatin for skin, joint, bone, and gut support.
  • Gut-friendly and bloat-free protein powder. Free from dairy, whey, gluten, and common irritants found in plant-based protein.
  • Made from grass-fed beef and bones for true nose-to-tail nutrition - but tastes like dessert with a rich, creamy texture.
  • Thoughtfully sourced, real-food ingredients. Nothing artificial, ever! Third party tested for heavy metals, pesticides, and more.
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Prime Protein
WHAT IS BEEF PROTEIN POWDER AND HOW IS IT MADE?

Prime Protein is made by isolating the protein, collagen, and gelatin from grass-fed meat and bones (removing the fat and flavor), then blending it into a rich, clean powder that delivers everything you want, and nothing you don’t.

DOES IT TASTE LIKE BEEF?

Not at all. This isn’t broth or steak in a shaker. Thanks to thoughtful sourcing and real-food flavor ingredients (like cacao or vanilla), Prime Protein tastes like a milkshake, not a meat stick.

WHAT'S THE DIFFERENCE BETWEEN BEEF PROTEIN AND COLLAGEN?

Collagen is just one part of the cow. Prime Protein includes collagen plus all the essential amino acids your body needs for muscle repair and recovery. It’s a more complete, more functional protein source.

WHAT'S THE BEST WAY TO MIX IT?

Blend it, shake it, or bake it. For best results, use a blender with your favorite milk or liquid. It also works great in pancakes, overnight oats, or protein balls.

IS IT THIRD-PARTY TESTED?

Yes. Every batch is tested by an independent lab for heavy metals, pesticides, and other contaminants. We believe in real food, radical transparency, and results you can trust.

1OrderedToday
2Order Ready1–2 business days
3DeliveredFast US shipping

Built From Beef. Backed By Nature.

Prime Protein varieties
21G OF GUT-FRIENDLY, GRASS-FED BEEF PROTEIN

Prime Protein delivers 21g of complete protein from grass-fed beef isolate, plus naturally occurring collagen and gelatin, from real food ingredients. No whey, no dairy, no gluten, no soy. Just clean, bloat-free fuel your body knows exactly how to use.

COMPLETE, NOSE-TO-TAIL NUTRITION

Most “beef proteins” are just bone broth. Prime Protein is made from grass-fed beef and bones for complete, nose-to-tail nutrition, packed with all nine essential aminos, plus collagen and gelatin for joints, skin, gut, and recovery.

NO JUNK. NO FILLERS. JUST REAL FOOD INGREDIENTS.

No gums. No sugar alcohols. No fake sweeteners. Just three clean, third-party-tested ingredients you can trust, like grass-fed beef, vanilla, cocoa, or strawberry. No dairy. No gluten. Nothing artificial. Just real food, made simple.

CREAMY. CRAVEABLE. NEVER FAKE.

No chalk. No candy-bar sweetness. Just naturally creamy, rich flavor that blends like a dream, in smoothies, coffee, or baked goods. Tastes like dessert. Fuels like real food. No weird aftertaste. No regrets.

Grass-fed pasture-raised beef

Ingredients from the farm, not a lab

Packed with complete, high-quality protein from grass-fed beef, Prime Protein delivers the nutrients your body actually wants. No fillers. No shortcuts. Just real food, the way it should be.

GLUTEN FREE

DAIRY FREE

SOY FREE

WHEY FREE

NO ARTIFICIAL FLAVORS

Beef Protein vs. Other Sources

Beef proteinOther protein sources
EASY TO DIGEST×
RICH IN KEY NUTRIENTS×
COMPLETE PROTEIN×
GUT-FRIENDLY & BLOAT-FREE×
REAL FOOD INGREDIENTS ONLY×
MINIMALLY PROCESSED×
DAIRY-FREE×
DESSERT-LIKE TASTE×
How Equip makes beef protein

How We Make Beef Into Powder - The Real Food Way

Our protein starts where real food does: with grass-fed, pasture-raised cows from trusted farms in the U.S. and Sweden. We use a clean, no-shortcuts process, just heat, water, and time. No harsh chemicals. No sketchy solvents.

We crush beef bones and remove the good meat still clinging to them, then remove the fat (and cholesterol) and slow-cook it all like a nutrient-rich bone broth. From there, it’s gently dried into a rich powder packed with protein, collagen, gelatin, and the amino acids your body needs to recover, rebuild, and thrive.

Unlike collagen or bone broth powders, Prime Protein is complete, with all nine essential amino acids, including tryptophan and cysteine. (Yep, the ones most “beef protein” powders are missing.)

So when we say real food, we mean it, nose to tail, thoughtfully sourced, and made with nothing to hide.

Real food ingredients

If It’s In Our Products, It’s Real...

Everything we make is doctor-formulated with a handful of thoughtfully sourced, third-party tested ingredients - and nothing else. Just nutrient dense food, in powder form.

Most supplements are not as good for you as brands claim. Packed with chemicals, fillers, gums, and things you won’t find on the label like heavy metals, pesticides, and micro plastics that are contaminating our food supply.

We're meticulous when vetting ingredient suppliers and third-party test all our products for invisible toxins. We're pushing to set a higher standard in this industry.

How to use Prime Protein

HOW TO USE

  1. 01BLEND FOR BETTER TASTE EXPERIENCE
  2. 02MIX INTO A SHAKE OR COFFEE FOR A PROTEIN BOOST
  3. 03BAKE INTO A DELICIOUS DESSERT

FAQS

What is Prime Protein?

Prime Protein is a clean beef isolate protein powder made from grass-fed, pasture-raised beef and bones. It delivers complete nutrition (all 9 essential amino acids) plus naturally occurring collagen and gelatin, designed for muscle support, gut health, and overall wellness.

What are the key ingredients?

Core ingredients include grass-fed beef protein (isolate, collagen, gelatin) plus real-food flavorings (cocoa powder, vanilla extract, strawberry, coffee) and natural sweeteners (stevia, monk fruit, organic coconut sugar). No artificial flavors, fillers, or junk.

Is Prime Protein free from common allergens/irritants?

Yes. It’s dairy-free, whey-free, gluten-free, and soy-free—ideal for those with food sensitivities or following restrictive diets (e.g., paleo, keto).

Does it contain any artificial additives?

No. There are no artificial flavors, sweeteners, fillers, gums, or sugar alcohols. All ingredients are real-food sourced and third-party tested.

What nutrients does it offer beyond protein?

Each serving includes naturally occurring collagen and gelatin (supports skin, joints, bones, and gut health), plus iron (6-15% DV), sodium (6-18% DV), and potassium (2-7% DV) depending on the flavor.

Why Thousands Have Made The Switch To Beef Protein

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